Aratiatia Hold Coca-Cola Accountable

Students in Aratiatia Hold Coca-Cola Accountable For Their Plastic Usage

As part of their Going Global Inquiry, Room 4 and Room 1 have been looking into the initiatives developed by Coca Cola to reduce the amount of plastic waste as a result of Coca Cola sales.

We wrote letters to Coca Cola New Zealand to tell them which initiative we believed is the best option, and also gave them some of our ideas to help reduce plastic waste. We posted these off and are now awaiting a response from the company.

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In Vietnam in 2014, Coca Cola launched it's Second Life’ campaign where 40,000 bottle lids were distributed with Coca Cola bottles. These lids were designed to give Coca Cola bottles a new purpose to encourage people to reuse the bottle rather than dispose of it. We watched a youtube video of the advertisement used

Students in Room 1 and Room 4 used the design process to develop their own bottle top design to repurpose a plastic bottle.

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The students created advertising posters to showcase their new designs. There was a focus on creating a poster that was easy to read with limited text, appropriate colours and using a clear image.

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The students in Room 4 then used soft drink bottles to create prototypes of their designs. The designs ranged from toys to household and classroom tools. All were created using recycled materials. 

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We also looked at the work of the pop artist Andy Warhol. The subject of his artworks was often common commercially popular items, for example, Campbell's soup cans and even coke cans. He used bright, often clashing colours with bold outlines. We created our own Andy Warhol inspired artworks using coca cola bottles as the subject.

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The students have been able to apply their learning around reducing and reusing waste to a problem that is familiar to their lives. 

Feel free to ask these students about their ideas about how we can reduce plastic bottle waste. 

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